Advocating for housing choice
The Australian Apartment Advocacy was started by Samantha Reece in 2016 after specialising in the property sector for over 25 years.
Realising that there was negative perceptions about apartment living, especially from small vocal groups who opposed this housing choice, she commenced AAA to be the voice of people who choose apartments as well as educate communities in general that apartment living has many benefits.
Starting initially in WA, Samantha has held social experiments where people have trialed apartment living, purchased a Tiny Home which visits events as a classroom on wheels and undertaken research which has helped her lobby developers and Government alike.
She is a strong voice in promoting housing choice and her innovative campaigns have secured significant media coverage.
In recent times Samantha has become known as the Erin Brockovich of Apartments - calling out those builders and developers who have left apartment owners with defects and no recourse for consumer protection.
The AAA has as a result, launched the Apartment Buyer and Owner Education kit to empower these people as well as lobbied for greater consumer protection overall.